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Uncategorized Archives - Page 30 of 37 - Black Sheep Advertising

Why fight?

When a client says, ‘I don’t want to run that. It’s too (insert reason here)…”’ Why fight?

Why not just lie down and just go with the flow? Why not just give them what they are asking for?

It’s easier … Read More

The Creative Process 2 ‘Frustration’

Want to hear a disgusting story?

Many years ago I watched a series on the ABC called the ‘Body in Question’. The presenter, Dr Jonathon Miller, was talking about the brain and described the following…

In Canada in the 1950s … Read More

The ‘Digger’s Gift’ to sales figures.

It has become a bit of a tradition in Australia.

It goes with ANZAC Day, our day of remembering our soldiers that served our country in times of conflict.

It’s called rain.

Statistically, it seems the rains that break a … Read More

When two tribes go to war.

The basic tenet of all we do for our clients at Black Sheep is to create brand tribes.

A brand in itself is not a logo, a set of colours or a font. A brand is the gut feeling people … Read More